Friday, 16 March 2012

RE: A Look at Music Videos

As requested by my sister, the video I have chosen to watch is Ignorance by Paramore.

 
Initial reaction: What are your immediate thoughts and observations when you view the music video?
The video seemed dark and weird, but plain. Most of the video is just the same thing happening.
Analysis and interpretation: Describe the Principles of Media Arts as they appear in the music video. Why do you think the musician, musical group, or director created this music video? What themes are promoted in this video? Are they aligned with Gospel Values, or do they counter them?
I think the group created this video because they thought this particular song was important to them. The song is about the reaction to being ignored by someone else. It is not clear whether this song aligns or counters Gospel Values.

Consideration of cultural context: What events may have influenced the musician, musical group, and director to create this music video?
Inspiration of the song may have come from being ignored by someone who used to love them. Inspiration for the video came from the song which is almost completely dark, representing ignorance.






Expression of aesthetic judgment: How does the cinematography, acting and performance, choreography, storyline, special effects, lyrics, and musicality work together in the music video? How do the visuals affect your admiration or disdain for the song? 
I noticed that the dark background around the band can represent ignorance, which is the theme of the song. The visuals did not really affect my view on the song.
Ongoing reflection: How has your chosen music video influenced your reception of the song?
The video for this song did not influence my reception of the song.

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